Strategy

The strategy of the Group is to leverage the capabilities of the four existing divisions, creating a growth company that operates across a diverse portfolio of leisure and entertainment assets in the UK. The Group will achieve this objective by way of organic revenue growth throughout the whole estate, together with the active pursuit of future potential strategic acquisitions of entertainment destinations, thus enhancing the Group’s portfolio and realising synergies by leveraging scale. It is the Board’s longer-term strategy to position the Company as a consolidator within this sector.